Dave Pearce GSK

Dave Pearce is Inclusive Design Lead for GSK R&D. His professional career of 26 years in the User-Centered Design and Human Factors space has spanned the Tech (Xerox) and Pharma (Pfizer; GSK) industries – all of which has focused on developing optimized solutions for usability and use experience through a deep understanding of users and their context. Dave is a tireless and passionate advocate for the user, continuously influencing his organization to move the user up the agenda and, through his strategic work, embed the voice of the user into product development processes. Recently, Dave led an industry/academia collaborative project to develop a robust research tool and methodology to gather User Capability data and insights, the output of which enables the construction of intimate user profiles that inform design decisions and provide key design signposting for drug product development programs.